Elm Street Athletic Festival

Welcome to the 5th annual Elm Street Athletic Festival!  Headlined by a 10 mile grand tour of Greensboro's central boulevard and surrounding neighborhoods,  A portion of the proceeds benefit local a soon to be announced brain cancer foundation, who support our region's brain and spine tumor patients and providers. In addition to the 10 mile run, there will be a 5k run, a 1 mile youth run, and a 1 mile Survivors, Healers and Heroes Walk for brain tumor patients, their families, friends, caretakers, as well as those who will walk in remembrance of a loved one.

At Elm Street Athletic Festival, we believe that everyone belongs at the starting line. We are committed to making our event as accessible as possible and want to work with you to ensure you have a safe and rewarding experience.

While we are a small team and cannot guarantee every specific accommodation, we are eager to listen and do everything within our power to help.

How to Request an Accommodation: If you have a specific need—whether related to mobility, sensory processing, or any other factor—please reach out to us at elmstathleticfest@gmail.com.

We recommend contacting us at least 14 days before the race so we have enough time to review the logistics and chat with you about what’s possible. Let's work together to get you to the finish line!

Finisher's Medal

Elm Street Athletic Festival is proud to be part of the 2026 Trivium Race Series. For the fifth consecutive year, Elm Street will also feature in the Trivium Mega Medal Series. Cross the finish line at Elm Street and receive this one-of-a-kind medal, designed to fit into the larger 2026 Trivium Mega Medal. Finish all races in 2026 to complete your Mega Medal!

Stay tuned to our social media channels in early 2026 for our medal reveal.

Learn more about the Mega Medal Series here.

Prize Money:

More than $5,000 total prize money is up for grabs in the 10 Mile race. Prize money will be awarded by gun time only. So if you're competing for some of this cash make sure you find yourself close to the front!

Open Division (Male, Female, Non-Binary):
1st – $600 | 2nd – $500 | 3rd – $400 | 4th – $300 | 5th – $200

*For full details and eligibility for the Open Division, see our Elite Athletes page.

Masters Division (40+, Male, Female, Non-Binary):
1st – $250 | 2nd – $150 | 3rd – $100

Age Group Awards:

Age group awards will be given to the top 3 Males, Females, and Non-Binary participants in the following age groups...

10 Mile and 5K: 19 and under, 20-29, 30-39, 40-49, 50-59, 60-69, 70-79, 80+  

Youth 1 Mile Run: top 3 in 9 and under and 10 and over age groups.

Make Every Mile Count: Join Our Fundraising Efforts

The Elm Street Athletic Festival isn’t just about crossing the finish line—it’s about making a difference. Join us in reaching our $10,000 goal to support Atrium Health Wake Forest Baptist Health's Brain Cancer Center, The Aware Foundation, and Brain Tumor Network.

You can fundraise individually or as part of team.

How to Start Fundraising:

• Register for the Race: Sign up for the 10-mile, 5K, kids mile, or Survivors Walk. During registration, you can choose which organization to fundraise for.
• Set Up Your Fundraising Page: Create a personal or team page to start collecting donations.
  • Set your Fundraiser Goal.
  • Customize your Personal Message to Display on Your Fundraiser page.
  • You can choose to fundraise as an individual or create or join a fundraising team. 
• Share Your Mission: Spread the word to friends, family, and colleagues. Every dollar counts!
• Use Your Fundraiser Toolkit: Resources to Help You Succeed
  • All fundraisers will receive the following resources:
    • Shareable Digital Swag: Logos and other digital tools to share your fundraiser.
    • Editable Templates: Email templates, social media post templates, and video guides to help you use the tools ad share your story
    • Support and News: Receive a Monthly Newsletter with features, tips, updates, and powerful fundraiser stories to inspire you!

Individual Fundraising Rewards

Fundraising on your own? Earn rewards by fundraising the following amounts: 

$250 Raised

• Get a special fundraiser sticker on your race bib
• See your name on the Impact Wall
• Thank you video from the race committee

$500 Raised

• All of the $250 raised rewards
• Elm Street Fundraiser Branded Water Bottle
• VIP Packet Pickup with a dedicated, no-wait line

$1,000 Raised

• All of the $500 raised rewards
• Elm Street Fundraiser Shirt
• Access to VIP Area on Race Day with Coffee & Snacks

$2,000 Raised

• All of the $1,000 raised rewards
• TBD Item
• VIP Parking
• Serve as an Honorary Race Starter

$4,000 Raised

• All of the $2,000 raised rewards
• Custom Engraved Award
• Lead out the Healers, Heroes, and Survivors Mile
• Invitation to the Official Check Donation Ceremony

Top Individual Fundraiser Awards

Special prizes and race day recognition will be given to:

• The Top Individual Fundraiser
• Repeat Fundraisers (for consecutive years of supporting our cause!)

Team Fundraising Rewards

Fundraising is more fun with friends! Create a team and multiply your impact--and your rewards!

$2,500 Raised

• The entire team gets a special fundraiser sticker on their bibs
• Social media post recognizing your team's achievement
• See your team name on the Impact Wall at the Race

$5,000 Raised

• All of the $2,500 raised team rewards
• Each team member receives a special team fundraiser shirt
• Access to the VIP Area on Race Day

$7,500 Raised

• All of the $5,000 raised team rewards
• Tent, table, and chairs provided for team at the finish line
• Team-Branded Mile Marker placed on the course

$10,000 Raised

• All of the $7,5000 raised team rewards
• TBD Item
• VIP Parking (one spot per team member)
• Team Invitation to the Official Check Donation Ceremony

The Top Fundraising Team will receive a Prize Pack and a Team Trophy recognizing their accomplishment. 

Unlock the Fun

Your collective efforts will unlock hilarious challenges for the Race Committee! Watch the fun happen live on race day!

$1,000 overall fundraised: Amy, the Assistant Race Director, will wear a ridiculous item on race day. You get to vote on the accessory!

$2,000 overall fundraised: Brandon, the Race Director, will wear a t-shirt with a silly photo of himself to all race events. You vote on the photo!

$4,000 overall fundraised: Members of the Race Committee will perform a social media dance/lip sync routine. You vote on the routine they learn and perform!

$8,000 overall fundraised: Jason, the Cause Leader, gets a pie in the face. The Top Individual Fundraiser gets to do the honors, and you get to vote on the pie flavor!

$10,000 overall fundraised: Austin, the Race Announcer, paints his head. You get to vote on the design!

Elm Street Athletic Festival proudly supports two trusted partners making a real difference in the brain cancer community:

Brain Tumor Network provides free, one-on-one guidance to brain tumor patients and caregivers. Their navigators help families understand treatment options, find expert care, and feel less alone during an overwhelming time.

The Atrium Health Wake Forest Baptist MIND Alliance Fund supports innovative brain cancer research in North Carolina, focused on developing safer, more effective treatments that can better reach the brain. 

Our Promise

100% of fundraising dollars will go to the Brain Tumor Network and Atrium Wake Forest Baptist Health’s MIND Alliance Fund. And a portion of the event proceeds will go toward Brain Tumor Network and Atrium Wake Forest Baptist Health’s MIND Alliance Fund. By participating in the festival, whether you’re running the 10 miles, tackling the 5K, or joining the Survivors, Healers, and Heroes Walk, you’re contributing to causes that truly make a difference.

But that’s not all—this year, we’re raising the bar with a fundraising initiative that gives you the chance to amplify your impact! You can create a personal or team fundraising page to support the Brain Tumor Network and Atrium Wake Forest Baptist Health’s MIND Alliance Fund directly. Together, we can achieve more than ever before. Every dollar raised brings us closer to making a profound difference in the lives of those who need it most.

Let’s make every mile meaningful. Thank you for joining us in supporting these incredible organizations.

2026 Course Maps

5K Course

10 Mile Course

Stay up-to-date on the latest announcements by following us on Facebook and Instagram:

Facebook: facebook.com/elmstreetrun

Instagram: instagram.com/elmstreetrun

Our races simply wouldn't happen without our incredible volunteers. Whether you are a student looking for community service hours, a runner wanting to see the "other side" of the finish line, or a supporter cheering on a friend, we want to make sure your time with us is rewarding.

When you volunteer for Elm Street Athletic Festival, you don't just get a front-row seat to the action—you get some great perks too!

Official Race Swag

Every volunteer receives an official race t-shirt. Wear it with pride during the event so athletes can identify you, and keep it as a thank-you for your hard work and dedication.

Fuel for Your Shift

We make sure our crew is well-fed! We provide complimentary food and water to all volunteers. Whether it’s a morning coffee and pastry or a post-race meal, we’ll keep your energy up while you help our athletes reach their goals.

Earn a Free Race Entry

We love it when our volunteers are also runners! For every event you volunteer at, you earn a 100% discount code for a future Trivium Racing event.

Give back today, race for free tomorrow. It’s our way of saying thanks for helping the local running community thrive.

* Codes are valid only for road races. Not valid for trail races or multi-sport events. 

Why Volunteer with Us?

Beyond the tangible perks, volunteering is a blast. You’ll get to:

Experience the high-energy atmosphere of race day.
Support athletes as they crush their personal goals.
Meet new people in the local fitness community.
Earn community service or volunteer hours (we are happy to sign off on your forms!).

Ready to join the team?
Click Here to Sign Up

Get Ready for Race Day!

Picking up your bib is a universal rite of passage for every race. This year at Elm Street Athletic Festival, we have two opportunities to avoid the line on race morning and grab your bib, t-shirt, and race goodies. In 2026 we're excited to offer more opportunities for our participants to connect and soak in race week energy. 

Thursday, May 7th | 5:00 PM – 7:30 PM | High Point Athletic Club, Jamestown
Kick off race weekend with us at HPAC! Pick up your bib and t-shirt during a group run from Potent Potables, right in front of the club.  Stay tuned for exciting details coming closer to race day!

Friday, May 8th | 4:00 PM – 6:30 PM | Natty Greene’s, Downtown Greensboro
Can’t make Thursday? No worries. Grab your packet at Natty Greene’s, conveniently located next to the start/finish line. Stick around post-race for beers and the awards ceremony, also hosted on site.

Saturday, May 9th, 2026

Race Day Schedule:

• 6:30am: Race day registration & packet pickup begins (located by start/finish line)
• 7:45am: 10 Mile start
• 8:00am: 5K start
• 8:30am: 1 Mile youth run start
• 8:45am: Survivors, Healers and Heroes One Mile Walk start
• 9:45am: Awards at Natty Greene's

Be sure to head over to Natty Greene's after the run to redeem your beer ticket and enjoy live music and fellowship with fellow runners!

Race Day Location:

All events will begin and end at 332 S Elm St, Greensboro, NC 27401

Lace up your brand for a cause that moves people - literally and emotionally. Elm Street Athletic Fest is your chance to go the distance for our community while gaining high-impact exposure and goodwill. Whether you're sprinting for visibility, pacing for purpose, or jogging towards deeper engagement, there's a lane for every level of support.

For sponsorship and vendor inquiries, reach out to Lindsay Scott at lindsay@highpointac.com 

Train for Elm Street 2026!
Gear up for the Elm Street Athletic Festival on May 9th, 2026 with expert guidance from the coaching staff of the Triad’s premier club, High Point Athletic Club! Whether you’re new to running or chasing a personal best, our training program will support you every step of the way.

10 Week Training Program Start Date: February 23rd, 2026
Race Day: May 9th, 2026

What's included in your training plan: 

Meet twice per week at various locations around the Triad for coached runs, technique tips, and community support.
Virtual Training: Can’t make it in person? Train anywhere, anytime. Our plans are designed to fit your schedule, so you can progress at your own pace.
Program Details & Pricing
10-Week Training Program – $175 in person, $125 virtual

Custom 10-week plan created by the High Point Athletic Club Coaching Staff
30-minute virtual onboarding session with Coach Lindsay before training begins (sign up by February 17th to guarantee your session; we’ll do our best to schedule sessions for purchases after that date). Lindsay will help you choose from Beginner, Intermediate, or Advanced 5K or 10 Mile plans. And be there every step of the way on your journey to the Elm St starting line! 

Have Questions? Email hpathleticclub@gmail.com for guidance on selecting the right training plan or any other questions.

How to Add a Training Plan:
You can add a training plan when you register for the race. Already registered? Click here to edit your registration and add a plan.

Elm Street Athletic Festival is part of the Trivium Racing Club Cup Competition!

All clubs are automatically entered in the Club Cup Competition! In 2026, each individual race, including Elm Street, will crown a Club winner, encouraging friendly competition between clubs at every race and throughout the season.

2026 Details have not yet been announced, so be sure to check back in 2026 for details!

Here's how 2025's Competition worked:

Every runner earns 1 point for their club for completing the race (virtual participants count too).
Volunteers contribute 5 points per full shift – even if you don’t run, your support counts!
Age group and overall race finishers earn additional points toward their club. Overall race winners and longer distance races earn double points.
Club points are tallied for individual race winners and for the Overall Club Cup series. The overall season winner will be celebrated with a club party and the prestigious Club Cup trophy!
Club Program:
Love racing with your club or team? Trivium Racing’s Club Program offers:

A 10% discount code for club members
A free race entry to raffle at your run group
Opportunities to partner for fun activities and events

Can’t make it to Greensboro for the Elm Street Athletic Festival but still want to be part of the action? No worries—you can still support the cause and earn your swag from anywhere!

Here’s how to complete your virtual race and snag your finisher medal and shirt:

          1. Run your race wherever and whenever works best for you! Whether it’s your favorite local route or a treadmill session, make it count.

          2. Track your time using a watch or fitness app.

          3. Submit your results on our results page by clicking “Submit Virtual Results” between May 1st and May 10th.

And don’t forget—virtual doesn’t mean invisible! Snap a post-race selfie, tag @elmstreetrun, and let’s celebrate your miles together!

Struggling to submit results? You can find step-by-step instructions here.

Shirts and finisher medals will be mailed within 10 days after race day—so make sure your mailing address is correct before May 10th! No packets will be available after May 12th.

Virtual participants are not eligible for overall or age group awards—but you’re still a winner in our book.

Now lace ‘em up, log those miles, and be part of something bigger, wherever you are! 

Elm Street Athletic Festival T-Shirt 

Custom Finisher's Medal

Custom race bib

Post-race snacks & beer ticket for Natty Greene's

Race day photos

The best race day vibes in the Triad!

See why runners keep coming back to the Elm Street Athletic Festival

 This is an ugly disease and I wouldn’t wish it on anyone. We have had 2 people in our family affected by this. 
My mom is almost a 5 year survivor! She’s a walking miracle. ❤️ (orange shirt in the pic)
My father-in-law has been battling for over a year and he is still fighting and we’re hoping for that miracle. But not everyone gets miracles. That’s why this event is so important! Awareness brings support and support opens the doors for new innovative ways to treat Glioblastoma. 

-Sarah Parham Roethlinger

My mom, Donna, was diagnosed with Glioblastoma in June 2021, so by the time the Elm Street Run took place in May 2022, she had been battling brain cancer for nearly a year. By that time, she had lost the ability to walk unassisted. Her love of walking was one of my moms’ defining characteristics prior to brain cancer. She was an avid walker and it was something that brought her such joy in life! While she was unable to walk on her own at the event, she was able to take part in the 1 mile survivor race in a wheelchair, pushed by her adoring husband and surrounded by her “beautiful village of family and friends,” as she lovingly called them. The energy, love, community, and support that day was palpable.

I am forever grateful that she was able to attend the inaugural Elm Street Run before her passing just a few months later in July, and that she raised thousands of dollars to support a wonderful organization that makes a substantial impact in the brain tumor community. The smile on her face on race day was the biggest we’d seen in months, and the experience that day is something I will never forget."

- Joslin Owens

Elm Street Athletic Festival is by far one of our favorite races! As a family run club we love how this race is geared to all ages, all levels, and supports an incredible cause. It’s a beautiful course in the heart of downtown Greensboro.  There is something for everyone at this race. Tons of fun for everyone. It’s an absolute highlight in our racing season! 

- Katie Page, Gate City Athletics Director

Elm Street takes pride in attracting top talent across North Carolina to compete. We are happy to offer complimentary entry for elites. 

*Please email elite coordinator Brandon Hudgins at hpathleticclub@gmail.com for elite entry qualification standards and consideration.