Heart Throb 5k

Are you a Heart Throb?  Grab your best running buddy and come on out to Johnny Roberts Memorial Park just down from Olde Town Arvada.  Celebrate the ability to get your heart pumping by cruising through this flat and fast 5k run (or walk!)  Many participants choose this event to 'earn' the rich foods they will consume on Valentine's Day!  You don't have to be fast to get that heart churning.  Be a Heart Throb! Sign Up today!

Parking is plentiful at Johnny Roberts Memorial Park as well as surround streets, City Hall and the Post Office.

Stay warm. Avoid race-day lines. Get your packet in advance.

Date: Feb TBD
Time: 4-7pm
Location: TBD

*Packet Pick Up dates, times and locations are subject to change. This is the only date for ADVANCED packet pick up.  You are welcome to send a friend or family member to pick up your packet for you.  If you cannot attend advanced packet pick up, you must pick up your bib and timing chip on race day morning during the allotted time. 

Picking up for a friend?
Yes! You can pick up a friend or family member's packet (or have someone else pick up your packet)! Just tell us their name and we'll get you on your way! 

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Bring your bib and ID to Colorado Tap House after the race! They open at 8:30AM.

Your race bib gets you a BOGO (Buy One Get One) deal on any beverage item (discount applied to the lesser value item) at the Colorado tap House.

14982 WEST 69TH AVENUE, ARVADA, CO, 80007

Sponsor Benefits

• Raise Brand Awareness
• Community Relations
• High Visibility
• Demonstration/Display Opportunities
• Product Sampling/Sale Opportunities
• Partner with a charity that reflects your organization’s values
• Give back to the community
• Employee participation and team building

Pre-Event Contact:  We would love to work with you to feature your product or business with our racers.  There are many ways to be involved and gain exposure, from hosting a packet pick up location or after party, sponsoring a water station (at select events), adding a goody or coupon to the goody bag, providing an in-kind donation/sample for the racers on the course or at the finish line, or setting up a booth on race-day at the expo. 

We can feature your business on the event webpage, racer emails or social media!  All sponsorship payments must be received before your business is included in any kind of mention or posting.

Please contact our marketing team before the race with any questions:

AJ Benefield 
Email: AJ@3WRaces.com

Racer Data: In 2024, we had 228 registered and 185 finished. We've seen between 175 and 650 participants over the past 10 years, oftentimes dependent on the weather and if Valentines Day actually falls on the weekend.  These numbers do not include spectators, volunteers or staff that you will also reach! 

Historically, over all events:
5%      17 and Under
12%    18-29
23%    30's
27%    40's
28%    50-64
5%      65+

34%     Male
66%     Female

TENT/TABLE:  You will be given approximately 12'x12' of space.  Tents and tables are NOT included, however, some of you have already arranged for table/tent rental from 3W Races.  In that case, your tent and or table will be set for you at your designated space.

Generally, tent rental is $95 and tables are $20 each to rent for the event.  3W will bring the tent/table, set it up at your designated location and tear it down at the end of the event.  If you are interested in this arrangement, please coordinate with us at least one week in advance.

Goody Bag Stuffers: If you have arranged to place something into the Goody Bag, please make sure your 'stuffer' reaches us by the deadline so our volunteers and staff can get it into each racer's goody bag!  Items received after the deadline will not be in the goody bag.

DEADLINE for Stuffers:  MONDAY Feb 6, 2025 

QUANTITY of Stuffers: Please provide 250 items.

LOCATION for Stuffers: Mail goody bag items to 3W Races, 7960 Hollywood St, Commerce City, CO 80504. If you would rather DROP off your items, please coordinate times via email.

City of Arvada Sales Tax:  Remember to collect City of Arvada sales tax on any sales at the race day expo.  Download the sales tax information and reporting sheet by clicking HERE.

LOAD IN/LOAD OUT: TIME: 8:00-8:30 AM Vendor Set Up, Runners start at 10:00 AM and 11:00 AM is Tear Down. The finish line officially closes when the last runner crosses.  Click Here for Racer Schedule

SURFACE: Vendors, you will set up on the grass section; plan accordingly and bring weights or stakes for your tent.

Race Day Contact: Please check in at the 3W Races tent on race day regarding the specific location of your booth space.

Race Director   Email: AJ@3wraces.com

COVID INFORMATION: We are following the current City of Arvada, Jefferson County, and State of Colorado guidelines. We will update this info as it changes. 

When signing up for this event, you agree to a set of COVID guidelines and social contract as stated here:
1. You agree to wear a mask/face covering when in the expo area, start corral after you cross the finish line. Face covering will not be required while you are running.
2. You agree to social distance of at least 6 ft while at the event including in the start area, finish area, and expo.
3. Must be "healthy" to attend. Please stay home if you are exhibiting any covid-like or other illness type symptoms including, but not limited to: fever, cough, sneezing, sore/scratchy throat, etc.
4. You will not arrive at the event more than 30 minutes before your scheduled start time/wave. When you arrive, you are instructed to go to the starting area and your starting corral section (marked by signs and volunteers). After you finish, you will leave as soon after as possible and not cross through the starting area.
5. You agree to bring any race hydration/nutrition needed before or during your race. There will NOT be a water station on course. There will be water and some light snacks at the finish line. 

In addition, all runners will be sent out in small waves (of 10 or 25 - subject to change) to allow for social distancing (waves assigned at registration based on estimated finish time). While in the expo area, talking to vendors, and getting finisher food, masks will be mandatory. You will also see all of our staff wearing masks at all times and volunteers wearing gloves while handing out finisher food/water. As the regulations change due to this ever-changing pandemic, we will keep registered racers informed with the most recent guidelines.

$25 Early Bird Pricing in March
$30 April - August
$35 September  - December
$40 January

$45 February
$50 same day registration available on race day.

Registration fees are non-refundable. 

Join a team at registration and save $5 each! More info in our FAQs! 

Join a TEAM during registration and when your group reaches 5 or more members, everyone gets $5 off!  (See FAQ for details.)  Discounts honored ONLINE only in advance of race day.​

Racers, Volunteers AND Spectators who bring 5 canned goods to the food drive at the event will be entered into a raffle for prizes from local businesses including race entries, gift certificates apparel and more!

 
Community Table's Critical Needs: 
-Peanut Butter (16oz Jars)
-Spaghetti Sauces & Canned Tomatoes
-Canned Fruit
-Cereals/Oatmeal
-Baked/Pork & Beans
-Personal Care Items (like shampoo/conditioner, deodorants, female hygiene items, toothpaste, etc)

9:00-10:00AM: Race Day Registration/ Late Packet Pick-Up
10:00 AM 5K Start
10:45 AM Post-Race Awards and Drawings at the Pavilion

Women's Short Sleeved Tee:

Men's Short Sleeved Tee:

In the final few days before the event, some sizes may sell out.  Available sizes are offered during online registration and there is always the option to get a $5 credit for choosing the 'no shirt' option.  Size swapping or extra swag purchases may be available on race day at the registration tent after the race start time.

Top 3 Men and Women overall will be recognized as well as Top Age Groupers. 
Age groups: M/F 0-9, 10-14, 15-19, 20-29, 30-39, 40-49, 50-59, 60-69, 70-79, 80+

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VIRTUAL RACE related info and questions/answers are below!

When you sign up to run the Virtual Heart Throb 5k, you may run ANYTIME! That's the beauty of a virtual race! Most virtual racers will run on their own on the same day as the in-person event (Valentine's Day), but you can run before OR after that date! The virtual race RESULTS (and the ability to log your results) will be open for the month of February. See below for more common virtual FAQs!

WHEN should I run this?
You can run this ANYTIME you desire!  Many participants will be running on the originally scheduled date/weekend, February 14, 2021, but that’s the benefit of a virtual event.  Only the RACE is virtual – the RUN is REAL, WHENEVER you choose to do it.  Want to run now?  That’s fine! Need to wait? That's fine, too.

WHERE should I run this?
That is 100% your choice.  You can run outside anywhere you'd like or take your miles to the treadmill!  If you choose to run outdoors, please take every precaution ordered in your area. You can find the real course HERE.

How do I report my TIME?
The virtual results submission link is active now until February 28, 2021.  Use THIS LINK and follow the prompts when you click "submit virtual results!" You don't have to submit a time; there is an option to just make your race complete.

Are TIMES verified?
No.  For the virtual event, times reported are on the ‘honor system’. 

WILL RESULTS be posted?
You bet! As more and more people submit their time, preliminary results will be on the RESULTS page of the website. 

Will participants be rewarded based on PERFORMANCE?
Not for the virtual race, because participants are running in different locations, times, etc., we will not award anything based on performance.  

HOW will I get my SWAG?
Packets/swag will start being mailed the week before race day and will be sent through USPS. The last batch of swag will go out on Monday after race day (February 15, 2021). Since this race was originally intended to be in-person, there may be delays in when swag arrives at our facility in addition, COVID has put a strain on all delivery services and that may delay things as well. If your address associated with this race is outdated, EMAIL US IMMEDIATELY, info@3WRaces.com We also recommend you update your profile too, but this will only affect FUTURE registrations. 

To see what address is associated with THIS Registration...go to RunSignUp.com, click Profile in the upper right-hand corner and scroll down to find the Resolute Runner race. Click "manage registration" and you'll see what address is associated with that specific race! 

To update your address for FUTURE registration (not just 3W Races events, but any race that uses Run Sign Up, Go to RunSignUp.com Click on "Profile" where you may then edit your personal details.   If your address is not in RunSignUp, you may add it now.

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Most questions can be answered through the following links -

HEARTTHROBRUN.com: Pricing, Schedule, AgeGroups/Awards, SWAG description

FAQ PAGE for 3W Races general questions: Cancelations/Transfers, Weather, Shirt Exchange

Join us for our signature event to celebrate Valentine's Day with those you love, doing what you love! Sign up for this this fun, heart pumping event! 

In the final few days before the event, some sizes may sell out.  Available sizes are offered during online registration and there is always the option to get a $5 credit for choosing the 'no shirt' option.  Size swapping or extra swag purchases may be available on race day at the registration tent after the race start time.  CLICK HERE for sizing and other details.